Thursday, March 22, 2012

PORTRAIT OF THE ARTIST - Every bride wants to look like a work of art. Every bride wants Maz Mashru


Recognised as one of UK’s leading wedding and portrait photographers, the Maz brand has become a household name. Twice awarded Photographer of the Year, with a distinguished career spanning 45 years, Maz has captured the likes of stars such as Aishwarya Rai, Shilpa Shetty, Ajay Devgan, Saif Ali Khan and Hritik Roshan, through to leading figures such as the late Princess Diana and Prime Ministers Tony Blair and Gordon Brown. Last year he was honoured at the House of Commons for his Photographer of the Year title and has also been presented with a special Lifetime Achievement award, presented by politician Jack Straw. It’s fair to say – Maz and his team will make you look every inch the celebrity!

A Maz wedding has become something of a prestigious quality symbol; adding to the value of the day and universally recognised not only by the couples who choose Maz, but also by the luxe hotel and high-profile catering organisations the group works with. Never one to rest on his laurels, Maz lives by the belief that his finest work is yet to be shot. This philosophy that ‘you are only as good as your next picture’ is one that is instilled into all the photographers trained by Maz to ensure the attitude remains fresh, and his strict ethics of creativity and quality is at the forefront of their minds.

‘Photography is an art and art, when visualised, becomes distinctive,’ explains Maz. ‘My work is distinctive because at heart it’s classical.’ Inspired by Impressionist painters such as Monet and Degas, and the Baroque techniques of Rembrandt, Maz set about trying to translate the beauty that lay in the heart of each of their masterpieces into his photography, but also learned a valuable lesson about true artisty along the way. He reveals: ‘For all these great artists, money was never their end game. Many of the greatest artists all died poor. Whilst I have to feed myself, my passion for perfection is such that I’m regularly found reproducing work several times, until I am happy that I am giving the best to my customer.’ Put simply, Maz says: ‘Whilst this is not always commercially viable, the way I see it – my customers are only getting married once, and that once has to be perfect.’

Rita Chandarana, of Maz Photography, adds: ‘Every bride is very individual to our team and we completely submerge ourselves in her world to make it as she wishes.

‘Our team has been committed to providing great creativity and excellence in everything we do for many years. That commitment continues as we revitalise our brand on all fronts with the launch of highly imaginative, stunning idea’s –staying true to the Maz heritage. After being in business for more than 45 years, much has changed at our company, but our commitment to quality, excellence and being a trusted brand remains the same in all aspects of our business.’

But don’t just take their word for it. Take a look at the iconic images Maz has captured over the years on his website, particularly the section headed ‘Faces’ which highlights some of the top celebrities and dignitaries that he has photographed over the years. Then decide for yourself whether you deserve to look every bit as picture perfect yourself. You can trust Maz Photography to say the answer is a resounding ‘yes’.

• For more details contact Maz Photography at the Leicester head office on 0116 268 0822 or at the London office on 01753 646375 www.mazmashru.co.uk

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